June 18, 2019
CVS directs initiative combating youth smoking toward teen e-cigarette use
CVS Health and its foundation are directing their focus on cutting teen tobacco smoking toward a key driver of the worsening problem: e-cigarettes. Already, CVS was in the midst of a five-year, $50 million initiative called “Be the First” in an effort to be the nation’s first tobacco-free generation. Monday, the retailer announced it—along with the…